Digital Signage
The digital signage solution with a total of 84 screens nationwide was developed in such a way that it could be integrated into Hotelplan's existing shop window and customer zone. Great importance was attached to using Hotelplan's existing hardware resources to ensure efficient implementation.
Motion Design
Two automated templates were developed to replace the manual creation process of Hotelplan's offer communication spots. The first template is used to display the weekly offer, known as the «Highlight of the Week». The corresponding data is automatically retrieved via an interface and displayed directly in the template.
The second template offers similar functionalities, but allows additional parameters to be entered. Once this information has been added, the offer is generated automatically and a fully designed spot is created.
A key advantage for Hotelplan: The creation of spots in the corporate design takes place entirely without the use of a graphic program. This means that content can be published efficiently and professionally.